Case Study: Professional Undergraduate Programme in Business Management and Marketing as a Pathway to Marketing Manager
-- viewing nowThe Case Study: Professional Undergraduate Programme in Business Management and Marketing is a crucial course for those seeking a career in marketing management. This programme is designed to equip learners with essential skills necessary for success in the marketing industry.
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Course details
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Understanding Business Management
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Principles of Marketing
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Market Research and Analysis
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Digital Marketing Strategies
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Brand Management and Identity
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Marketing Analytics and Metrics
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Customer Relationship Management (CRM)
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Integrated Marketing Communications (IMC)
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Pathway to Marketing Manager: Career Development and Skills
Career path
Entry requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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